Metadata is a promise about the page. Review it against the actual article, not against the brief alone. A short checklist catches many avoidable publishing errors.
Review the title
The title should describe the article's specific job and match the first section. Remove vague benefit language and unsupported claims. If the title sounds like a list, make sure the body actually provides a list that a reader can use.
Review the description
Write one concise explanation of the audience, problem, and useful outcome. Do not repeat the title word for word. Avoid public rates, guarantees, and claims that the article cannot support.
Review the slug
Use lowercase words separated by single hyphens. Search both Blog and Research slugs before publishing. The SEO redirect review workflow can be used when a proposed slug is replacing an older route.
Review the page
Confirm the title, description, date, headings, links, thumbnail reference, and schema inputs are derived from the same article. Check that the page has a clear next step and that every external source is authoritative and relevant.
Finally, run the standard content and build checks. Metadata review is fast, but it is most valuable when it is recorded as a repeatable gate rather than left to memory.
