Share your ESP and campaign calendar
You give your VA access to your email platform and share your upcoming send schedule. They review your existing lists, segments, and automation structure in the first session.
All services ↗
Email and SMS Campaign Admin VA
Your VA handles the operational side of email and SMS: building segments, scheduling sends, pulling reports, and managing list hygiene so your campaigns perform.
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A focused responsibility
Give the recurring work
a dependable owner.
Campaigns that go out on time, every time.
Agree on the inputs, the expected output and the points that need your approval. Your assistant keeps the working record current and raises exceptions through the channel you choose.
What your assistant can handle
- Build email and SMS audience segments
- Schedule and send campaign broadcasts on time
- Pull deliverability and engagement reports
- Manage list hygiene: unsubscribes, bounces, suppressions
- Set up basic automation workflows for drip sequences
Inside your working environment
Useful context.
Familiar tools.
Match the role to the platforms your team actually uses. Confirm the relevant experience and document named access before work begins.
- Klaviyo
- ActiveCampaign
- Mailchimp
- HubSpot Email
- Attentive
Share an approved example, a source of truth and a reviewer. Keep credentials within your approved access process and agree on the record that should remain after each task.
A practical working rhythm
From the first handoff
to the next review.
Your VA executes every send
From segmentation to scheduling to post-send reporting, your VA handles the full operational layer so campaigns go out without you in the details.
Reporting delivered on schedule
Each campaign gets a clean performance summary. Your VA flags anything unusual and maintains your list hygiene automatically so your sender reputation stays strong.
Where the role fits
Support shaped around
your team’s week.
- Email marketers who need campaign execution taken off their plate entirely
- Growth teams sending regular newsletters, drip sequences, or product updates
- E-commerce operators running frequent promotional campaigns across email and SMS
Keep decisions with the right person
Your team retains strategy, claims approval, budgets and commitments. Your assistant follows the approved process, documents the work and flags anything outside the agreed responsibility.
Review the work together
Make progress
easy to understand.
A useful handoff record
Keep completed tasks, source links, unresolved questions and next actions together. Note who needs to approve a change and when the answer is needed.
Quality before volume
Review an initial sample against your standard. Correct the process before increasing the workload, and use a regular review to keep the role focused as priorities change.
In our clients’ words
Our Business Growth Assistant helped us scale our lead generation campaigns effortlessly. From researching qualified prospects and managing cold email outreach to updating CRM deal pipelines, they drive tangible revenue growth daily.
Inbound lead follow-up speed is crucial. Our growth assistant responds to prospective client inquiries within 5 minutes, booking qualified discovery calls directly onto our sales team's calendar.
Social selling and LinkedIn prospect outreach used to be neglected. Our growth VA manages our founder's LinkedIn profile, engages with industry leads, and generates 15+ qualified leads weekly.
Outbound campaign management, lead list cleaning, and email warm-up protocols are handled systematically by our Business Growth Assistant, keeping our pipeline full.
Reactivating dormant client leads was a major growth opportunity. Our growth assistant launched a personalized re-engagement campaign that brought back \$80k in client contracts.
Sales collateral dispatches, prospect proposal tracking, and contract follow-ups are managed by our growth assistant, shortening our sales cycle by two weeks.
Our growth assistant researches target accounts, identifies decision-makers, and enriches lead data in Hubspot, allowing our account executives to focus purely on closing.
Managing partnership outreach and co-marketing opportunities was streamlined by our growth assistant, securing five major strategic partnerships in three months.
Webinar lead collection, attendee follow-ups, and demo scheduling are handled with great enthusiasm and organization by our dedicated growth assistant.
Managing RFP submissions and sales bid tracking used to be chaotic. Our growth VA organizes RFP responses and submits proposals ahead of every deadline.
Franchise sales lead tracking, prospective franchisee screening calls, and info packet dispatches are handled with high professionalism by our growth assistant.
Corporate event lead capture and post-trade show outreach campaigns are managed by our growth VA, doubling our trade show ROI.
Commercial project bidding opportunities and public tender tracking are monitored daily by our growth assistant, ensuring we never miss a profitable proposal opportunity.
Affiliate partner management and referral tracking are managed seamlessly by our growth VA, expanding our referral network sales by 35%.
Sponsor outreach and advertising space sales support are managed by our business growth assistant, keeping our ad inventory fully booked.
Distributor outreach and retail store placement inquiries are managed daily by our growth assistant, expanding our retail footprint significantly.
Donor growth outreach and corporate grant identification are handled by our growth assistant, increasing our foundation's annual funding.
General contractor outreach and bid invite tracking are organized by our growth assistant, keeping our project backlog filled for the entire year.
Amazon storefront optimization support, influencer outreach, and product sample dispatches are handled by our growth assistant, driving e-commerce growth.
Shipper lead generation and cold phone outreach qualification are managed by our growth assistant, providing our brokers with warm sales leads.
Sales pipeline hygiene in Salesforce is maintained perfectly by our growth assistant. Deal stages, task reminders, and contact updates are always current.
Customer referral program management and review collection campaigns are run by our growth assistant, boosting our organic lead flow.
Residential solar sales lead qualification and satellite property assessments are conducted by our growth assistant before passing leads to closers.
BusinessGrowthAssistant.com provides driven VAs who understand the mechanics of lead generation and sales pipelines. They are pure growth catalysts.
Questions about this role
Can the VA design email templates?
Our campaign admin VAs focus on the ops side: segmentation, scheduling, reporting, and list hygiene. For template design, you would want a separate design resource.
What email volume can a VA handle?
There is no practical limit on volume since the VA is working within your ESP. They can manage campaigns of any size as long as your platform can send it.
Can they manage SMS campaigns too?
Yes. Most of our campaign admin VAs are trained for both email and SMS, including platforms like Attentive, Postscript, and Klaviyo SMS.
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CRM Upkeep ↗
A dedicated VA keeps your CRM clean: deduplicating contacts, updating deal stages, logging activities, and making sure nothing slips through the cracks.